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The time is here to start considering a future with Canatella Racing. In today's highly competitive business environment,
companies are looking for non-conventional ways to advertise to the consumer.
Dirt Modified Racing is projected to have an attendance of 700,000. Picture these 700,000 fans being your captive audience
for three, four and five hours; your company's name in front of them over and over at winning speeds.
These fans are so receptive to the names that they see at the track that they are considered the most "brand-loyal"
fans in the sport market today. In fact, 72 percent of these race fans say they usually purchase products they see at the
races. As a comparison, only 38 percent of NFL fans are "brand-loyal"!
The typical fan profile is male and is 30 to 40 years of age. 59 percent of the fans have a high school education and
14 percent have a college degree. Race fans today stick together like one big fraternity. Simple proof of this is the Internet;
the number of race-oriented chat rooms on the web keeps growing. Over 58 percent of race fans have access and use the Internet.
Canatella Racing can give your company access to the racing world on the web. Become associated with us on this web site,
and we will directly link your company's site to ours.
Canatella Racing can offer these opportunities to you; we have the significant advantages necessary to bring a new diverse
crowd to your product and services. Motorsports advertising opens the door to innovative promotional opportunities and a whole
new marketing segment.
Please contact us for further information, use contact us link at top of the page
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